Public Relations / Communications Specialist
About the job
- We are seeking a skilled and experienced PR and Communication Expert to join our team.
- The ideal candidate will be responsible for developing and implementing comprehensive communication strategies to enhance our organization’s visibility, brand image, and impact.
- The role requires a strategic thinker with strong communication, media relations, and storytelling skills.
Key Responsibilities:
- Develop and execute a comprehensive communication strategy aligned with the organization’s goals and objectives.
- Cultivate and maintain relationships with media outlets, journalists, and influencers.
- Proactively pitch and secure media coverage to raise awareness of our programs and initiatives.
- Respond to media inquiries and coordinate interviews with organizational spokespeople.
- Create compelling and engaging content for various platforms, including press releases, articles, blog posts, and social media.
- Develop multimedia content, such as videos and infographics, to effectively convey our message.
- Oversee and manage the organization’s social media accounts to drive engagement and reach a wider audience.
- Monitor social media trends and analytics to adjust strategies for optimal impact.
- Plan and execute events, press conferences, and outreach activities to enhance organizational visibility.
- Coordinate with internal teams to ensure seamless execution of events.
- Develop and maintain brand guidelines to ensure consistent messaging across all communication channels.
Qualifications:
- Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
- Proven experience in public relations, corporate communications, or a similar role.
- Strong writing and editing skills with a keen eye for detail.
- Excellent interpersonal and relationship-building skills.
- Familiarity with the social, economic, and cultural landscape in Africa.
Method of Application
Interested candidates should submit their resume, a cover letter, and a portfolio showcasing relevant work to [email protected]
We look forward to welcoming a dynamic and passionate individual to contribute to our mission of empowering women entrepreneurs in Africa.
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