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Event Marketing Associate

JOB RESPONSIBILITIES

  •  Collaborate with the projects & marketing team to develop events and campaigns that align with the company’s objectives and target audience.
  •  Conduct market research and analysis to identify target segments, trends, and opportunities for event ideas and campaign optimization.
  •  Build brand recognition through local events and experiential marketing
  • Managing operational and administrative functions to ensure specific projects are delivered efficiently
  •  Manage logistical requirements for planning, staging, and executing marketing  events.
  • Track and plan for marketing development, fund budgets for Business Development and Product Management
  • Create concepts and coordinate activities from pre-event, main event, to post-event, including topic & content, rundown, speakers/guests.
  • Plan and execute marketing campaigns to increase brand awareness and event promotion through various channels (e.g. email marketing, social media, advertising, etc.).
  •  Collaborate with the Content marketing team to create engaging content for events, such as creative assets, blog posts, case studies, e-books, whitepapers that educates and attracts potential customers.
  •  Organize resources, finances, and campaign schedules to fulfill project objectives and deadlines.
  • Guarantee effective event marketing and implementation, coordinate with numerous stakeholders.
  • Measure and report on the effectiveness of events, including leads and other metrics

SKILLS AND EXPERIENCE REQUIRED

  • Experience in Marketing Event management and execution. 
  • Excellent communication skills to connect with diverse stakeholders.
  • Collaborative mindset to work closely with clients and internal teams.
  • Exceptional organizational abilities to manage multiple marketing events.
  • Certifications related to event marketing management are advantageous.
  • Professional demeanor with solid verbal and interpersonal skills
  • Must be a self-starter, able to work independently and with a wide variety of people in an environment of rapidly changing deadlines and priorities
  • 1- 3 years of experience in marketing management. 

EDUCATION

  • Bachelor’s degree in a relevant field 
  • Must have completed NYSC

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Method of Application

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