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Growth Manager (B2B / B2C)

  • Job Type Full Time
  • Qualification BA/BSc/HND
  • Experience
  • Location Lagos
  • City Gbagada
  • Job Field Sales / Marketing / Retail / Business Development&nbsp

Job Summary

  • The Growth Manager will be responsible for driving user acquisition, engagement, and revenue growth for our B2B and B2C product.
  • This person will lead the development and execution of growth strategies across the entire customer journey, from acquisition to retention and loyalty.
  • As a key member of the leadership team, the Head of Growth will work closely with product, engineering and strategy to build, measure, and optimize growth efforts.

Job Description

  • Develop and execute a comprehensive growth strategy to drive user acquisition, engagement, and revenue.
  • Collaborate with product, strategy, and engineering teams to identify, prioritize, and execute on growth opportunities.
  • Analyze user data and customer feedback to identify patterns, trends, and opportunities for growth.
  • Develop and maintain a deep understanding of our target customer segments and the competitive landscape.
  • Design and run experiments to test different growth tactics and optimize performance.
  • Design, measure, and optimize the customer journey across all channels and stages, from acquisition to retention and loyalty.
  • Create and manage a growth dashboard to track key metrics and communicate progress to the leadership team.
  • Lead the marketing team to develop and execute marketing campaigns that drive growth.
  • Collaborate with engineering and product teams to develop new features and product enhancements that drive growth.
  • Stay up-to-date with the latest growth tactics and best practices in the industry.
  • Lead and develop a strong growth team.
  • Develop and execute strategies to scale the company’s product by gaining adequate market share and industry leadership.

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