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Brand Manager

  • Job Type Full Time
  • Qualification BA/BSc/HND , MBA/MSc/MA
  • Experience 5 years
  • Location Lagos
  • Job Field Media / Advertising / Branding&nbsp

Job Summary
The Ideal Candidate:

  • The Brand Manager has the responsibility for ensuring the achievement of the company’s market share, brand equity, gross margin, brand awareness and market penetration. 

The Job

  • Ensure achievement of agreed sales volumes and gross margin on the product group.
  • Ensure achievement of planned market share, profitability, awareness, and penetration to sustain market leadership.
  • Ensure efficient deployment of agreed brands spend to achieve agreed level of profitability and brand equity.
  • Manage and motivate his team to increase their confidence level of vibrancy necessary to drive innovation.
  • Ensure the achievement of designated brand image and equity in the marketplace to sustain competitive superiority.
  • Ensure availability of agreed products and stock keeping units (SKUs) to avoid stock out and minimize faking of any pack sizes.

Qualifications

  • Candidates should possess a First Degree.
  • MBA Marketing will be an added advantage.

Experience:

  • Minimum of 5 years’ experience out of which 3 years should be in Brand Management
  • 2 years must have been in Sales with responsibility for Channel Management

The Person Must:

  • Be data driven, proficient with Microsoft office suites and able to develop insights for data.
  • Be comfortable with traveling to different parts of the country.
  • Be organized to keep track of brand details.

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Method of Application

The Ideal Candidate

  • The Data Analyst is responsible for managing the master data set, developing reports, and troubleshooting data issues.

Job Description

  • Managing master data, including creation, updates, and deletion.
  • Ensure quality assurance checks of imported data, working with quality assurance analysts if necessary.
  • Commissioning and decommissioning of data sets.
  • Processing confidential data and information according to guidelines.
  • Developing reports and analysis.
  • Managing and designing the reporting environment, including data sources, security, and metadata.
  • Supporting the data warehouse in identifying and revising reporting requirements.
  • Supporting initiatives for data integrity and normalization.
  • Assessing tests and implementing new or upgraded software and assisting with strategic decisions on new systems.
  • Generating reports from single or multiple systems.
  • Troubleshooting the reporting database environment and reports.
  • Providing technical expertise in data storage structures, data mining, and data cleansing.

Qualifications

Education:

  • First Degree.

Experience:

  • Minimum of 3 years’ experience as a data analyst or in a related field.

The Person Must:

  • Have ability to work with stakeholders to assess potential risks.
  • Have ability to analyze existing tools and databases and provide software solution recommendations.
  • Have high-level experience in methodologies and processes for managing large-scale databases.
  • Have demonstrated experience in handling large data sets and relational databases.
  • Have experience with MSSQL and Oracle Database.
  • Have high-level written and verbal communication skills.

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