Community Associate
Job Description
- Support engagement with community(ies) of Creative Economy stakeholders including creatives / creators, sector support organisations like hubs, associations and collectives, service providers and freelancers, employers, and business owners etc.
- Support the management of the daily operations of the Creative Economy community ecosystem. Build models, metrics of success and growth strategies, ensuring long-term success and growth of the community.
- Foster a sense of community by building relationships with the community across a range of stakeholder types.
- Stimulate engagement by interacting with followers and the Creative Economy audience.
- Develop content strategy across all social media channels.
- Understand the online user experience and consumer journey and suggest improvements to how we better engage with our audience directly.
- Liaise with the Communications Unit to monitor analytical reporting in line with KPIs.
- Analyse the effectiveness of our engagement and social media campaigns to shape the next wave of activity.
- Ensure all communication and tone of voice is consistent with our brand identity.
- Measuring the interaction level with the community;
- Monitoring answering questions, comments, and customer queries in a timely manner
- Monitoring the success of campaigns and analyzing community and social media data
- Preparing detailed weekly and monthly reports on social media activity;
- Monitoring and registering the increase or decrease in the follower volume; and tracking users’ interactions, such as likes, comments, and shares by employing analytic tools.
- Overseeing the publishing of relevant content, such as blog entries, on a regular basis and the relevant impact on audience across hubs
- Staying up-to-date on social media tools and best practices.
Qualifications
A keen understanding of:
- How Creative Economies work and how the communities in the sector operate.
- Tools and strategies that enhance community engagement both online and offline.
Experience
- Bachelors Degree or equivalent in Communication, English, Journalism, Marketing or a related field.
- 3-4years of social media marketing/content and campaign management experience to deliver against clear metrics for engagement.
- 2+ years in social community management including Facebook, Instagram., LinkedIn, Twitter and YouTube are essential.
- At least 2 years understanding of community networks and – design, functionality, strategy.
- Solid understanding of more emerging platforms such as TikTok, Clubhouse, etc.
- Wide knowledge of digital marketing methods – including content marketing, socialmedia, and online advertising.
- Knowledge of Hootsuite, mail chimp or similar programs to manage online postings on different platforms.
- Proficient in Google Analytics.
- Organisational skills to handle multiple priorities in a fast-paced environment.
- Excellent verbal, written, and presentation skills. Excellent communication skills to engage with technical and non-technical peers.
- Experience of working in a large, complex organization with extensive stakeholder management experience
- Knowledge of marketing trends and techniques.
Method of Application
Interested and qualified? Go to Co-Creation Hub (CcHUB) Nigeria on jobs.smartrecruiters.com to apply
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