Motion Graphic Designer
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience
- Location Lagos
- Job Field Media / Advertising / Branding 
Responsibilities:
- Conceptualization and Design:
- Collaborate with the creative team to conceptualize and design visually stunning motion graphics for a variety of projects.
- Transform creative briefs and concepts into compelling and innovative motion graphic solutions.
Animation and Motion Design:
- Create dynamic and engaging animations using industry-standard tools and software.
- Develop visually appealing motion graphics for video intros, presentations, social media content, and other digital platforms.
Storyboarding:
- Develop storyboards and visual narratives to outline the flow and structure of motion graphic projects.
- Ensure alignment with project objectives and brand guidelines.
Collaboration:
- Work closely with cross-functional teams, including video editors, illustrators, and marketing professionals, to bring concepts to life.
- Incorporate feedback from stakeholders to refine and improve motion graphic designs.
Quality Control:
- Conduct quality checks on final output to ensure accuracy, consistency, and adherence to brand standards.
- Stay updated on design trends and techniques to maintain high-quality standards.
Project Management:
- Manage multiple projects simultaneously, meeting deadlines and delivering high-quality work within the given timeframe.
- Effectively communicate project progress and potential challenges to the team.
Qualifications:
- Bachelor’s degree in Graphic Design, Animation, or a related field.
- Proven experience as a Motion Graphic Designer with an outstanding portfolio showcasing a range of motion graphics projects.
- Proficiency in industry-standard software such as Adobe After Effects, Figma, Premiere Pro, Illustrator, and Photoshop.
- Strong understanding of design principles, animation techniques, and visual storytelling.
- Excellent creativity and the ability to think outside the box to convey complex concepts visually.
- Detail-oriented with a strong focus on quality and precision.
- Effective communication and collaboration skills.
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Method of Application
- The ideal candidate will be a strategic thinker with a proven track record in developing and executing content marketing strategies that drive brand awareness, engagement, and lead generation.
- As a key contributor, you will be responsible for creating compelling and relevant content across various channels to enhance our brand’s presence and connect with our target audience.
Responsibilities:
Content Strategy:
- Develop and execute comprehensive content marketing strategies aligned with overall marketing goals and business objectives.
- Identify target audience personas and tailor content to address their needs and pain points.
Content Creation:
- Produce high-quality, engaging, and SEO-optimized content for a variety of channels, including blog posts, whitepapers, case studies, social media, email campaigns, and more.
- Collaborate with subject matter experts and stakeholders to gather insights and information for content creation.
Distribution and Promotion:
- Develop and implement distribution plans to ensure content reaches the target audience through various channels.
- Utilize social media, email marketing, and other promotional tactics to amplify content reach and impact.
SEO Optimization:
- Conduct keyword research and integrate SEO best practices into content creation to improve organic search visibility.
- Monitor and analyze content performance using SEO tools and make data-driven optimizations.
Performance Analysis:
- Track and analyze content performance metrics, including engagement, conversion rates, and other relevant KPIs.
- Provide regular reports and insights to measure the success of content marketing efforts.
Brand Alignment:
- Ensure content aligns with brand guidelines, voice, and messaging to maintain a consistent brand image.
- Collaborate with design and other teams to enhance content visual appeal.
Industry Research:
- Stay informed about industry trends, competitor activities, and emerging content marketing strategies.
- Apply insights to continuously improve and evolve content strategies.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a Content Marketing Specialist or similar role.
- Strong writing and editing skills with a portfolio of published content.
- Demonstrated success in developing and implementing successful content marketing strategies.
- Familiarity with SEO best practices and content optimization techniques.
- Experience with content management systems (CMS) and marketing automation tools.
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